Optimizing your blog posts for SEO
SEO for content is often regarded as a dark art, and it certainly can be when you don't have a structured plan. With Quickblog.co, I have many ideas on how to make this as easy as possible, and these tips will make building and optimizing blog post content a breeze! Features could include GPT-3 integration for title & keyword automation, research tips, intros, outlines, and more! A critical update I want to build will be an SEO tool tip, guiding you through the best way to optimize SEO. For now, these are the things you should look out for to optimize your blog content when creating it:
1. Header image added
Always add a Header image and give it a suitable ALT tag, with your main SEO keyword in the title towards the beginning of the title. Try to make this between 40 & 60 characters in total.
2. Blog Post Title
Your blog post needs a title! However, the title should also contain your main SEO keyword in it. It should ideally be between 40 and 60 characters long.
3. Blog Post Content
Your blog post content should be at least 300 words. There are debates about long form and short form content and which ranks best, but search engines tend to prefer long form, quality content, not just gobbledygook!
You should also use Headings (H1, H2, etc). At least one in every blog post and the main SEO keyword should be in one of your H1 headers!
Always add an image (hopefully, a relevant one!) and give it an ALT tag with your main SEO keyword. If uploading a picture, rename it so that it has the main SEO keyword in it too!
The main SEO keyword should be included in the first paragraph of text and it should appear no more than 2 times per 100 words (keyword density of 2% - no keyword spamming!)
4. URL Slug
The URL slug is generated automatically and used by search engine crawlers for indexing (just blurb for machine readable). You can change this, but shouldn't need to. If you do, just make sure that your main SEO keyword is in the slug.
5. SEO Main & Other Keywords
Your main SEO keyword will help you rank better with search engines, so long as it is used properly. A good keyword consists of 2 to 5 words, so use something unique but has search traffic associated with it (use an SEO analysis tool if needed). Your other SEO keywords can be used for additional targeting in the same way that your main SEO keywords are, however, this won't really optimize your SEO.
6. SEO Title
The SEO title should be the same as your blog post title, as it will show as the first line of your content post in search engines. Like your Blog Post title, it should ideally be between 40 and 60 characters long.
7. SEO Meta Description
The Meta description is what will show at the bottom of your content post in search engines and should describe what your post is about. It should include your main and other SEO keywords towards the beginning part of the description and should be between 120 & 160 characters.